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Course Unit Title Course Unit Code Type of Course Unit Level of Course Unit Year of Study Semester ECTS Credits
Television Advertising 1 GRB425 Elective Bachelor's degree 4 Fall 4

Name of Lecturer(s)

Lecturer Medine YILDIRIM

Learning Outcomes of the Course Unit

1) Designing advertising film

Program Competencies-Learning Outcomes Relation

  Program Competencies
1 2 3 4 5 6 7 8 9 10
Learning Outcomes
1 High High High High High High High High High High

Mode of Delivery

Face to Face

Prerequisites and Co-Requisites

None

Recommended Optional Programme Components

-Computer Graphics

Course Contents

Practical understanding of the pre-production, post-production and post-production stages of Video Art work references

Weekly Schedule

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Recommended or Required Reading

1- Edward Lucie-Smith 20. Yüzyılda Görsel Sanatlar , Ahu Antmen 20. Yüzyılda Batı Sanatında Akımlar , Andy Warhol Andy Warhol Felsefesi
2- Endru Horton Likovi osnova scenarija , Zak Omon, Alen Bergala, Misel Mari, Mark Verne Estetika filma , Pamela Hauard Sta je scenografija , Milenko Misailovic Kreativna dramarurgijka I, II , Rodzer Kritenden Fini rezovi (umetnost evropske filmske montaze) , Zaklin Nakas Glumac na filmu , Michael Korz Senaryoda Diyalog , Wendell Wellman Senaryo (Yazarının Yol Haritası) , Michel Chion Bir Senaryo Yazmak , David Mamet Film Yönetmek Üzerine ,

Planned Learning Activities and Teaching Methods

1) Lecture
2) Question-Answer
3) Discussion
4) Drill and Practice
5) Demonstration
6) Modelling
7) Modelling
8) Group Study
9) Simulation
10) Brain Storming
11) Lab / Workshop
12) Self Study
13) Problem Solving
14) Project Based Learning


Assessment Methods and Criteria

Contribution of Semester Studies to Course Grade

30%

 

Number

Percentage

Semester Studies

Midterm Examination

1

30%

Project

1

70%

 

Contribution of Final Examination to Course Grade

70%

Total

100%

Language of Instruction

Turkish

Work Placement(s)

Not Required