Written and Verbal Communication In Public Relations
Public Relations and Publicity
Faculty of Communication
First Cycle (Bachelor's Degree)
| Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
|---|---|---|---|---|---|---|
| Written and Verbal Communication In Public Relations | HIT205 | Compulsory | Bachelor's degree | 2 | Fall | 6 |
Name of Lecturer(s)
Associate Prof. Dr. Meral ÇİFTER
Associate Prof. Dr. Sevim KOÇER
Learning Outcomes of the Course Unit
1) Form written or oral quality text.
2) Form the news production process and form quality news accordance with the principles set.
3) Form professional publications and texts for the organization's publications.
4) Form presentations and speeches.
5) Apply appropriate tools and environments to communicate these messages to targeted audiences.
Program Competencies-Learning Outcomes Relation
| Program Competencies | ||||||||||
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | ||
| Learning Outcomes | ||||||||||
| 1 | Middle | High | Middle | High | High | High | Middle | High | Middle | |
| 2 | High | Middle | Middle | Middle | High | High | Middle | High | Middle | |
| 3 | Middle | Middle | High | High | High | Middle | High | High | Middle | |
| 4 | Middle | Middle | Middle | High | High | High | Low | Low | Middle | |
| 5 | High | Middle | High | Middle | High | High | Middle | High | Middle | |
Mode of Delivery
Face to Face
Prerequisites and Co-Requisites
None
Recommended Optional Programme Components
Public Relations Writing
Course Contents
Written and verbal communication
Recommended or Required Reading
Planned Learning Activities and Teaching Methods
1) Lecture
2) Discussion
3) Drill and Practice
4) Brain Storming
Assessment Methods and Criteria
Language of Instruction
Turkish
Work Placement(s)
Not Required