Kocaeli University / European Credit Transfer System (ECTS)

Name of Lecturer(s)

Associate Prof. Dr. Zeynep Benan DONDURUCU
Associate Prof. Dr. Aybike ÖZEL

Learning Outcomes of the Course Unit
Program Competencies-Learning Outcomes Relation

Learning Outcomes of the Course Unit

1) Students Pursuing a general knowledge about the concept of communication, have knowledge about the basics of communication.
2) Understanding the communication process, will have information on the basic communication process and models.
3) Contact with the basic concepts of science posts, resources, media, destination, feedback relationship with other disciplines such as cognitive science of communication is by internalizing the concepts.
4) Students will learn about the history of the mass media shall be short and concise.
5) Students are convinced that communication, persuasion tactics, source credibility, trust, knowledge about the concepts.
6) Student get information culture and communication, culture, varieties, knowledge of language and communication.

Program Competencies-Learning Outcomes Relation

		Program Competencies
		1	2	3	4	5	6	7	8	9
Learning Outcomes
	1	Middle	High	Middle	High	Middle	Low	High	High	High
	2	High	High	Middle	High	Middle	High	High	Middle	High
	3	High	High	Middle	High	Low	High	High	Middle	High
	4	High	Middle	High	High	Middle	High	Low	High	High
	5	High	Middle	Middle	High	High	High	Middle	High	Middle
	6	Middle	High	High	Middle	High	High	Middle	High	Middle

Mode of Delivery

Face to Face

Prerequisites and Co-Requisites

None

Recommended Optional Programme Components

None

Course Contents

Focuses on models of interpersonal communication, verbal and nonverbal communication are described. Course dealt with the general theory of mass communication. Source, receiver, and channel elements of the vehicle, depending on the model-predicted yesterday, today voiced among other elements, a mass communication theories are examined and the implications of these models is considered today's communication problems.

Weekly Schedule

1) Definition of Communication Science
2) Obtaining information about communication science
3) Examination of the basics of communication
4) Introduction of communication models
5) Classification of communication processes
6) Explaining the history of mass media
7) Elaboration of mass media
8) Explaining the methods and techniques of persuasion in mass communication
9) Explaining the methods and techniques of persuasion in mass communication
10) Introduction to the relationship between communication and culture
11) Elaborating the relationship between communication and culture
12) Language, communication and culture studies
13) Language, communication and culture studies
14) Language, communication and culture studies
15) Language, communication and culture studies
16) Language, communication and culture studies

Planned Learning Activities and Teaching Methods

1) Lecture
2) Question-Answer
3) Discussion

Assessment Methods and Criteria

Contribution of Midterm Examination to Course Grade	40%
Contribution of Final Examination to Course Grade	60%
Total	100%

Language of Instruction

Turkish

Work Placement(s)

Not Required

Course Unit Title	Course Unit Code	Type of Course Unit	Level of Course Unit	Year of Study	Semester	ECTS Credits
Communication Science	HIT113	Compulsory	Bachelor's degree	1	Fall	5