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Course Unit Title Course Unit Code Type of Course Unit Level of Course Unit Year of Study Semester ECTS Credits
Media Geopolitics HIT427 Elective Bachelor's degree 4 Fall 4

Name of Lecturer(s)

Prof. Dr. İdil SAYIMER
Associate Prof. Dr. Zeynep Benan DONDURUCU

Learning Outcomes of the Course Unit

1) To understand the role of the media at the international ınformation's circulation

Program Competencies-Learning Outcomes Relation

  Program Competencies
1 2 3 4 5 6 7 8 9
Learning Outcomes
1 High Middle Middle High Low No relation Middle Middle Middle

Mode of Delivery

Face to Face

Prerequisites and Co-Requisites

None

Recommended Optional Programme Components

International Relations

Course Contents

The preparation and the diffusion of the news

Weekly Schedule

1) The concept of Information Society
2) Liberal and Critical Analysis of Information Society and New Public Sphere
3) New Public Sphere
4) Effects of New Communication Technologies, the birth of the Internet, Web 2.0 Technology
5) Implications of New Communication Technologies, on communication management
6) Internet and Marketing Communications, relations with target audiences, New Openings in Contemporary Marketing
7) Corporate Web Sites, Transferred Corporate Culture
8) Midterm examination/Assessment
9) Media relations in virtual
10) Social media, Blogs, Twitter and Corporate Facebook Applications
11) Creative corporate Web site Designs and Presentations message
12) Presentations about communication management in virtual
13) Presentations about communication management in virtual
14) Presentations about communication management in virtual
15) Presentations about communication management in virtual
16) Final examination

Recommended or Required Reading

1- .

Planned Learning Activities and Teaching Methods

1) Lecture
2) Question-Answer
3) Discussion
4) Demonstration
5) Group Study


Assessment Methods and Criteria

Contribution of Midterm Examination to Course Grade

40%

Contribution of Final Examination to Course Grade

60%

Total

100%

Language of Instruction

Turkish

Work Placement(s)

Not Required