>
Course Unit Title Course Unit Code Type of Course Unit Level of Course Unit Year of Study Semester ECTS Credits
Sales Management In Tourism Establishments GMS419 Elective Bachelor's degree 4 Fall 6

Name of Lecturer(s)

Assistant Prof. Dr. Oylum EKŞİ

Learning Outcomes of the Course Unit

1) Sales Techniques have the ability to use
2) Sales Process Management have the ability
3) Managing Sales Team have the ability
4) Sales Strategies Development have the ability

Program Competencies-Learning Outcomes Relation

  Program Competencies
1 2 3 4 5 6 7 8 9 10
Learning Outcomes
1 High High High High High High High High High High
2 High High High High High High High High High High
3 High High High High High High High High High High
4 High High High High High High High High High High

Mode of Delivery

Face to Face

Prerequisites and Co-Requisites

None

Recommended Optional Programme Components

Not Required

Course Contents

Sales Consepts, The Sales Process, The persuasion process, sales techniques, Sales Management, Salesperson motivation, sales power.

Recommended or Required Reading

Planned Learning Activities and Teaching Methods



Assessment Methods and Criteria

Contribution of Midterm Examination to Course Grade

30%

Contribution of Final Examination to Course Grade

70%

Total

100%

Language of Instruction

Turkish

Work Placement(s)

Not Required