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Course Unit Title Course Unit Code Type of Course Unit Level of Course Unit Year of Study Semester ECTS Credits
Innovation Management In Tourism TUR315 Elective Bachelor's degree 3 Fall 6

Name of Lecturer(s)

Assistant Prof. Dr. Adem YAVAŞ

Learning Outcomes of the Course Unit

1) Discusses innovation related concepts
2) Explains innovation in goods
3) Explains innovation in services
4) Explains innovation in business models

Program Competencies-Learning Outcomes Relation

  Program Competencies
1 2 3 4 5 6 7
Learning Outcomes
1 High High High High High High High
2 High High High High High High High
3 High High High High High High High
4 High High High High High High High

Mode of Delivery

Face to Face

Prerequisites and Co-Requisites

None

Recommended Optional Programme Components

Not Required

Course Contents

Innovation, creativity, invention, innovation in goods, services, business models

Weekly Schedule

1) Innovation related concepts
2) Innovation related concepts
3) Innovation in goods
4) Innovation in goods
5) Innovation in services
6) Innovation in services
7) Innovation in business models
8) Midterm exams
9) Innovation in business models
10) Innovation cases in tourism industry
11) Innovation cases in tourism industry
12) Innovation proposal of students
13) Student presentations
14) Student presentations
15) Student presentations
16) Final exams

Recommended or Required Reading

Planned Learning Activities and Teaching Methods

1) Lecture
2) Question-Answer
3) Question-Answer
4) Discussion


Assessment Methods and Criteria

Contribution of Midterm Examination to Course Grade

40%

Contribution of Final Examination to Course Grade

60%

Total

100%

Language of Instruction

Turkish

Work Placement(s)

Not Required