Public Relations and Communication
Private Security and Guarding
Vocational School of Hereke Ömer İsmet Uzunyol Vocational School
Short Cycle (Associate's Degree)
| Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
|---|---|---|---|---|---|---|
| Public Relations and Communication | OGP282 | Elective | Associate degree | 2 | Spring | 3 |
Name of Lecturer(s)
Prof. Dr. Ceylan Gazi UÇKUN
Lecturer Orkun KONAK
Lecturer Dr. Asiye YÜKSEL
Learning Outcomes of the Course Unit
1) Explain PR
2) Explain using of tools in communications and P.R.
3) Explain using of methods in P.R
4) Explain how to communicate with people
5) Explain the methods used in communications
Program Competencies-Learning Outcomes Relation
| Program Competencies | |||||||||||||||||||||||||||||||
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | ||
| Learning Outcomes | |||||||||||||||||||||||||||||||
| 1 | No relation | No relation | No relation | No relation | No relation | High | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | |
| 2 | No relation | No relation | No relation | No relation | No relation | High | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | |
| 3 | No relation | No relation | No relation | No relation | No relation | High | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | |
| 4 | No relation | No relation | No relation | No relation | No relation | High | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | |
| 5 | No relation | No relation | No relation | No relation | No relation | High | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | No relation | |
Mode of Delivery
Face to Face
Prerequisites and Co-Requisites
None
Recommended Optional Programme Components
Not Required
Course Contents
This course includes the definitions of Public Relations, Historical development of P.R., basic principles in P.R., public relations process (like searching, marketing, application values)and communications tools in P.R.
Weekly Schedule
1) Halkla ilişkileri açıklar2) Halkla ilişkileri açıklar
3) Halkla ilişkilerde ve iletişim kullanılan araçları açıklar
4) Halkla ilişkilerde ve iletişim kullanılan araçları açıklar
5) Halkla ilişkilerde ve iletişim kullanılan araçları açıklar
6) Halkla ilişkilerde ve iletişim kullanılan araçları açıklar
7) Exam
8) Exam
9) Etkili konuşma
10) İletişimde kullanılan metodları açıklar
11) Yeni medya, sosyal ağlar
12) Yeni medya nedir
13) Kurumsal İtibar
14) Kurumsal İtibar
15) Yarıyıl sonu Sınavı
Recommended or Required Reading
1- Halkla İlişkiler Ders Notları
2- Halkla İlişkiler ve İletişim- İstanbul Üniversitesi Yayınları
Planned Learning Activities and Teaching Methods
1) Lecture
2) Question-Answer
3) Discussion
Assessment Methods and Criteria
Contribution of Semester Studies to Course Grade |
30% |
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|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
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Contribution of Final Examination to Course Grade |
70% |
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Total | 100% | |||||||||||
Language of Instruction
Turkish
Work Placement(s)
Not Required