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Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
---|---|---|---|---|---|---|
Business(management) | EYP103 | Compulsory | Associate degree | 1 | Fall | 6 |
Prof. Dr. Muhsin HALİS
Associate Prof. Dr. Leyla ŞENOL
Assistant Prof. Dr. Murat BOLAT
Lecturer Emine Zafer ÖÇBE
Lecturer Şengül BELGE
1) Grasp the basic business concepts and the classification of business types.
2) Grab the study of foundation and distinguishes business sizes.
3) Get acquianted with manufacturing, marketing and sales processes among the business management functions. Analyze the stages of planning, organization, execution, and coordination.
4) Define the classification of enterprises and business.
5) Analyze the concept of branding and brand varieties.
6) Define the legal structures of businesses.
Program Competencies | ||||||||||
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | ||
Learning Outcomes | ||||||||||
1 | Middle | Middle | Middle | Middle | Middle | High | High | Low | Low | |
2 | Middle | Middle | Middle | Middle | Middle | High | High | Low | Low | |
3 | Middle | Middle | Middle | Middle | Middle | High | High | Low | Low | |
4 | Middle | Middle | Middle | Middle | Middle | High | High | Low | Low | |
5 | Middle | Middle | Middle | Middle | Middle | High | High | Low | Low | |
6 | Middle | Middle | Middle | Middle | Middle | High | High | Low | Low |
Face to Face
None
no
In this course, introduction to business management, business institutions and types, executive and leadership, production and marketing, chaos management in businesses, branding and human resources will be introduced.
1- Tekin, V. N. ve Şenol, L. İşletme Kavramlar, İlkeler İşlevler,Seçkin Kitabevi, 2007.
2- Üzüm, B. ve Şenol, L. İşletmecilikte Yeni Yaklaşımlar, Umuttepe Yayınları, 2019.
1) Lecture
2) Question-Answer
3) Discussion
4) Group Study
5) Brain Storming
6) Self Study
Contribution of Midterm Examination to Course Grade |
20% |
---|---|
Contribution of Final Examination to Course Grade |
80% |
Total |
100% |
Turkish
Not Required