| Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
|---|---|---|---|---|---|---|
| Semiology | GZT108 | Elective | Master's degree | 1 | Spring | 6 |
Name of Lecturer(s)
Associate Prof. Dr. Göktürk YILDIZ
Learning Outcomes of the Course Unit
1) Define the core semiotical concepts and terms of semiotics.
2) Describe the studying field of semiotics and other related disciplines.
3) Describe the semiotic theory and its theoreticians.
4) Define what semiotic analysis is by giving examples of it from the mass media products.
5) Analyse the visual and linguistic texts of advertisement and film.
Program Competencies-Learning Outcomes Relation
| Program Competencies | ||||||||||||
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | ||
| Learning Outcomes | ||||||||||||
| 1 | Middle | High | Middle | High | Middle | High | Middle | Middle | High | Middle | High | |
| 2 | Middle | Middle | Middle | Middle | High | Middle | High | Middle | High | Middle | Middle | |
| 3 | High | High | Middle | High | Middle | High | Middle | Middle | High | Middle | High | |
| 4 | High | High | Middle | Middle | Middle | Middle | Middle | Middle | High | Middle | Middle | |
| 5 | High | Middle | Middle | Middle | Middle | Middle | Middle | Middle | Middle | Middle | Middle | |
Mode of Delivery
Face to Face
Prerequisites and Co-Requisites
None
Recommended Optional Programme Components
None
Course Contents
In this course students will learn the main approaches to semiotics. The course aims to develop critical writing and thinking skills with the concept of semiotics, its study field, advertising and film analysis.
Weekly Schedule
1) Semiotics principles2) Introduction to the structural analysis of narratives
3) Structural analysis of the narrative
4) Action sequences
5) Textual analysis
6) Review and revision of topics
7) Review and revision of topics
8) Midterm examination
9) Indicators and democracy
10) meanings
11) Interpretation of advertising
12) Object semantics
13) Semiotics and urbanism
14) Review and revision of topics
15) Review and revision of topics
16) Final examination
Recommended or Required Reading
1- Göstergebilimsel Serüven, Roland Barthes, Yapı Kredi Yayınları, 2005.
2- Görüntünün Retoriği Sanat ve Müzik, Roland Barthes, Yapı Kredi Yayınları, 2014
3- XX.Yüzyılda Dilbilim ve Göstergebilim Kuramları-Tarihçe ve Eleştirel Düşünceler, Yapı Kredi Yayınları, 2005.
4- XX.Yüzyılda Dilbilim ve Göstergebilim Kuramları-Temel Metinler, Yapı Kredi Yayınları, 2005.
5- Sémiotique et communication: Du signe au sens, Jean-Jacques Boutaud, 25 février 1999.
6- Analyse Sémiotique du Discours. De l'énoncé à l'énonciation, J. Courtes, 23 janvier 1991.
7- Précis de sémiotique générale, Jean-Marie Klinkenberg, 2 février 2000.
Planned Learning Activities and Teaching Methods
1) Lecture
2) Question-Answer
3) Discussion
4) Group Study
5) Brain Storming
Assessment Methods and Criteria
Contribution of Midterm Examination to Course Grade |
40% |
|---|---|
Contribution of Final Examination to Course Grade |
60% |
Total |
100% |
Language of Instruction
Turkish
Work Placement(s)
Not Required