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Course Unit Title Course Unit Code Type of Course Unit Level of Course Unit Year of Study Semester ECTS Credits
Research Tecniques In Communication Science GZT127 Compulsory Master's degree 1 Fall 8

Name of Lecturer(s)

Prof. Dr. Füsun ALVER
Prof. Dr. Emel Şerife BAŞTÜRK
Associate Prof. Dr. Betül PAZARBAŞI

Learning Outcomes of the Course Unit

1) Recognize the scientific research methods
2) Gain the ability to design a research model by analysing a problem in the field of communication sciences for the solution of that problem.
3) Use the quantitative and qualitative analysis in the media
4) Examine the text analysis methods in newspapers, radio, television and internet
5) Gain the ability to make a scientific study

Program Competencies-Learning Outcomes Relation

  Program Competencies
1 2 3 4 5 6 7 8 9 10 11
Learning Outcomes
1 Middle Middle Low Middle Middle Middle Middle High Middle Middle High
2 High High Middle Middle Middle Middle Middle Low Middle Middle Middle
3 Middle Middle High High Middle High Middle High Middle High Middle
4 Middle Middle High Middle High Middle High Middle High Middle Middle
5 Middle Middle High Middle High Middle High Middle High Middle Middle

Mode of Delivery

e-course

Prerequisites and Co-Requisites

None

Recommended Optional Programme Components

-

Course Contents

Explaining and conveying field study methods and quantative and qualitative analysis methods in the area of communication science, content analysis in newspaper, radio, television and internet, assessing the quality of newspaper and internet text and also radio and television programme by content analysis, giving fundamental knowledge on film and advertising content analysis.

Weekly Schedule

1) Information will be given about the content of the course.
2) The main concepts of scientific research methods will be described.
3) Principles of the scientific methodology and types of scientific research will be explained.
4) The process of preperation of scientific research proposal will be explained.
5) The research methods and techniques in social sciences will be discussed.
6) The research methods and techniques in communication sciences will be discussed.
7) Quantitative research methods in communication sciences will be explained.
8) Midterm examination/Assessment
9) Qualitative research methods in communication sciences will be explained.
10) Text analysis methods in print media will be discussed.
11) Text analysis methods in the visual press will be discussed.
12) Basic information will be given about the matters of analysis of film and advertising texts.
13) The examples of analysis will be made.
14) The examples of analysis will be made (Continuation of the previous lecture).
15) General overview of the course will be made.
16) Final examination

Recommended or Required Reading

1- Aysel Aziz, Sosyal Bilimlerde Araştırma Yöntemleri ve Teknikleri, Ankara: Nobel, 2012
2- İrfan Erdoğan, Pozitivist Metodoloji, Ankara: Erk, 2003
3- Ali Yıldırım ve Hasan Şimşek, Sosyal Bilimlerde Nitel Araştırma Yöntemleri, Ankara: Seçkin, 2005
4- Nuri Bilgin, Sosyal Bilimlerde İçerik Analizi Teknikler ve Örnek Çalışmalar, Ankara: Siyasal, 2006
5- Özlem Güllüoğlu, İletişim Bilimlerinde Araştırma Yöntemleri: Görsel Metin Çözümleme, İstanbul: Kalkedon, 2012
6- ders notları, gazete, dergiler
7- lecture notes, newspapers, magazines
8- ara sınav ve final
9- exam and final

Planned Learning Activities and Teaching Methods

1) Lecture
2) Question-Answer
3) Discussion


Assessment Methods and Criteria

Contribution of Semester Studies to Course Grade

40%

 

Number

Percentage

Semester Studies

Midterm Examination

1

60%

Quiz

2

20%

Presentation/Seminar

2

20%

 

Contribution of Final Examination to Course Grade

60%

Total

100%

Language of Instruction

Turkish

Work Placement(s)

Not Required