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Course Unit Title Course Unit Code Type of Course Unit Level of Course Unit Year of Study Semester ECTS Credits
Politic Public Relations HIT210 Elective Master's degree 1 Spring 6

Name of Lecturer(s)

Prof. Dr. Füsun ALVER
Prof. Dr. Mustafa YILMAZ
Associate Prof. Dr. Aybike ÖZEL

Learning Outcomes of the Course Unit

1) Describe the theoretical foundations of political public relations. Examine the models of political public relations
2) Formulate a theory about the relationship between the media and political system and evaluate these relations in the framework of the cultural studies.
3) Examine objectives, strategies and tools of political public relations
4) Explain the impact of the political public relations on the process of news production
5) Examine the relationship between system of the journalism and political public relations on the theoretical base.

Program Competencies-Learning Outcomes Relation

Bölümün/programın program yeterlilikleri sistemde olmadığından ilişkilendirme işlemi yapılamamıştır.

Mode of Delivery

Face to Face

Prerequisites and Co-Requisites

None

Recommended Optional Programme Components

Political Communication and Public Relations

Course Contents

Theoretical foundations of political public relations and political public relations relating to the terms of the model will be discussed. The relationship between media systems and political systems, systems theory, materialist theories, integrative social theory, media ethics will be examined from the perspective of theory and cultural studies. Political public relations objectives, strategies and tools to the process of news production, the effect will be examined and will be questioned. Political public relations through press releases to the media will examine the routing process. In the press covered the news of the press release will be made into a case study.

Weekly Schedule

1) Define the concept of Political Public Relations
2) Explain the basics of political public relations
3) To exemplify the concept of political public relations
4) Explaining media systems
5) Explain the relationship between media systems and political public relations
6) Addressing media systems and political public relations within the framework of culture
7) List the goals and objectives of political public relations
8) Define political public relations strategies
9) Define political public relations strategies
10) Addressing the political public relations and news production process
11) To examine the effect of political public relations in the news production process.
12) Explain the concept of political public relations and journalism
13) To examine the relationship between the journalism system and political public relations.
14) Define the theoretical foundations of journalism
15) To relate the theoretical foundations of journalism with the concept of political communication.
16) To relate the theoretical foundations of journalism with the concept of political communication.

Recommended or Required Reading

Planned Learning Activities and Teaching Methods

1) Lecture
2) Question-Answer
3) Discussion


Assessment Methods and Criteria

Contribution of Midterm Examination to Course Grade

30%

Contribution of Final Examination to Course Grade

70%

Total

100%

Language of Instruction

Turkish

Work Placement(s)

Not Required