Kocaeli University / European Credit Transfer System (ECTS)

Name of Lecturer(s)

Prof. Dr. Öznur GÖKKAYA
Prof. Dr. Sami KARACAN

Learning Outcomes of the Course Unit
Program Competencies-Learning Outcomes Relation

Learning Outcomes of the Course Unit

1) Explaining the basic concepts related to business administration
2) Explaining the general information about purposes and phase of establishment of companies.
3) Explaining the basic functions of compaines like management, human resources, marketing, production and finance.
4) Obtaining general information about the scale of enterprises and business environment.
5) Tasks within the framework of ethical and social responsibility of enterprises recognize the social point of view.

Program Competencies-Learning Outcomes Relation

		Program Competencies
		1	2	3	4	5	6	7	8	9	10
Learning Outcomes
	1	High	Middle	Middle	High	Low	No relation	No relation	High	Low	Low
	2	Middle	No relation	Low	No relation	Middle	No relation	No relation	Low	No relation	No relation
	3	Low	Low	Low	Low	Middle	No relation	No relation	No relation	No relation	No relation
	4	Low	No relation	No relation	No relation	No relation	No relation	No relation	No relation	No relation	No relation
	5	Low	No relation	No relation	No relation	No relation	No relation	No relation	No relation	No relation	No relation

Mode of Delivery

Face to Face

Prerequisites and Co-Requisites

None

Recommended Optional Programme Components

Not Required

Course Contents

This course covers foundations of business management, manager, leadership, entrepreneurship, external and internal environment, the aims of business, motivation, the stages of business establishment, forms of business ownership, cooperation between business, managerial tools: financial management, human resources management, marketing management, production management, ethics and social responsibility.

Weekly Schedule

1) Basic Concepts
2) Types of Companies and Their Legal Structures
3) Foundation of Businesses, Selection of Location for Businesses
4) Foundation of Businesses, Selection of Location for Businesses
5) Business Size
6) Management Function
7) Management Function
8) Midterm Examination/Assessment
9) Marketing Function
10) Marketing Function
11) Finance Function
12) Finance Function
13) Human Resources Function
14) Human Resources Function
15) Human Resources Function
16) Final Examination

Planned Learning Activities and Teaching Methods

Assessment Methods and Criteria

Contribution of Midterm Examination to Course Grade	30%
Contribution of Final Examination to Course Grade	70%
Total	100%

Language of Instruction

Turkish

Work Placement(s)