| Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
|---|---|---|---|---|---|---|
| Quality Systems | HIT242 | Elective | Bachelor's degree | 2 | Spring | 4 |
Name of Lecturer(s)
Lecturer Tümay MERCAN
Learning Outcomes of the Course Unit
1) Define the concept of quality.
2) Compare the quality systems.
3) Evaluate total quality management.
4) Explain the importance of quality systems in the public relations profession.
5) Evaluate the contribution of quality to the profession of public relations.
6) Explain the contribution of total quality management to public relations specialist's professional career and professional development.
Program Competencies-Learning Outcomes Relation
| Program Competencies | ||||||||||
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | ||
| Learning Outcomes | ||||||||||
| 1 | Middle | High | Middle | Middle | Middle | Middle | High | Middle | Middle | |
| 2 | Middle | High | Middle | Middle | High | Middle | Middle | High | High | |
| 3 | Middle | Middle | High | Middle | Middle | High | Middle | High | Middle | |
| 4 | Middle | High | Middle | Middle | Middle | High | High | Middle | High | |
| 5 | Middle | Middle | Middle | Middle | High | Middle | High | Middle | High | |
| 6 | Middle | High | Middle | High | Middle | High | Middle | Middle | Middle | |
Mode of Delivery
Face to Face
Prerequisites and Co-Requisites
None
Recommended Optional Programme Components
Total Quality Management
Course Contents
What is quality? What are the types of quality systems? What is the relationship between quality and PR?
Recommended or Required Reading
1- Toplam Kalite Yönetimi
2- Kalite Sistemleri
3- Kaizen
Planned Learning Activities and Teaching Methods
1) Lecture
2) Question-Answer
3) Discussion
4) Brain Storming
5) Problem Solving
Assessment Methods and Criteria
Contribution of Midterm Examination to Course Grade |
30% |
|---|---|
Contribution of Final Examination to Course Grade |
70% |
Total |
100% |
Language of Instruction
Turkish
Work Placement(s)
Not Required