| Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
|---|---|---|---|---|---|---|
| Corporate Magazine Business | REK312 | Elective | Bachelor's degree | 3 | Spring | 4 |
Name of Lecturer(s)
Associate Prof. Dr. Aysel ÇETİNKAYA
Associate Prof. Dr. Sevgi KAVUT
Assistant Prof. Dr. Yusuf BUDAK
Research Assistant Dr. Mehmet Kaan BAYAR
Learning Outcomes of the Course Unit
1) Discuss institutional foundations of magazines.
2) Prepare a corporate magazine.
3) Understand the concept of magazine publishing.
4) Comprehend the importance of the institutionalism.
5) Prepare an individual corporate magazine.
Program Competencies-Learning Outcomes Relation
| Program Competencies | ||||||||||
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | ||
| Learning Outcomes | ||||||||||
| 1 | High | No relation | No relation | No relation | No relation | High | No relation | Middle | Middle | |
| 2 | High | No relation | No relation | No relation | No relation | High | No relation | Middle | Middle | |
| 3 | High | No relation | No relation | No relation | No relation | High | No relation | Middle | Middle | |
| 4 | High | No relation | No relation | No relation | No relation | High | No relation | Middle | Middle | |
| 5 | High | No relation | No relation | No relation | No relation | High | No relation | Middle | Middle | |
Mode of Delivery
Face to Face
Prerequisites and Co-Requisites
None
Recommended Optional Programme Components
None.
Course Contents
In this course, corporate identity, in-house and outside the institution for the magazines, journals publishing these journals in terms of features and institutions concerned with the wounds issues.
Recommended or Required Reading
Planned Learning Activities and Teaching Methods
1) Lecture
2) Discussion
3) Group Study
4) Project Based Learning
Assessment Methods and Criteria
Contribution of Midterm Examination to Course Grade |
30% |
|---|---|
Contribution of Final Examination to Course Grade |
70% |
Total |
100% |
Language of Instruction
Turkish
Work Placement(s)
Not Required