| Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
|---|---|---|---|---|---|---|
| Basics of Advertesiment Design | REK108 | Compulsory | Bachelor's degree | 1 | Spring | 3 |
Name of Lecturer(s)
Prof. Dr. Mehmet Cem PEKMAN
Lecturer Alim Alper CESUR
Learning Outcomes of the Course Unit
1) Having knowledge about design and advertising relationships, use for purposes of design.
Have knowledge about the design information for different channels.
Students knows what to use as design elements in advertising.
Program Competencies-Learning Outcomes Relation
| Program Competencies | ||||||||||
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | ||
| Learning Outcomes | ||||||||||
| 1 | High | High | High | High | High | High | High | High | High | |
Mode of Delivery
Face to Face
Prerequisites and Co-Requisites
None
Recommended Optional Programme Components
None
Course Contents
The importance of advertising design, graphic design elements and design principles will be discussed in theory and practice.
Recommended or Required Reading
Planned Learning Activities and Teaching Methods
Assessment Methods and Criteria
Contribution of Midterm Examination to Course Grade |
30% |
|---|---|
Contribution of Final Examination to Course Grade |
70% |
Total |
100% |
Language of Instruction
Turkish
Work Placement(s)
Not Required