Political Communication and Advertising
Advertising
Faculty of Communication
First Cycle (Bachelor's Degree)
| Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
|---|---|---|---|---|---|---|
| Political Communication and Advertising | REK304 | Compulsory | Bachelor's degree | 3 | Spring | 5 |
Name of Lecturer(s)
Prof. Dr. Mehmet Cem PEKMAN
Assistant Prof. Dr. Akın DEVECİ
Assistant Prof. Dr. Aysel TAPAN
Learning Outcomes of the Course Unit
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Program Competencies-Learning Outcomes Relation
| Program Competencies | ||||||||||
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | ||
| Learning Outcomes | ||||||||||
| 1 | Middle | Middle | Middle | Middle | Middle | Middle | Middle | Middle | Middle | |
| 2 | Middle | Middle | Middle | Middle | Middle | Middle | Middle | Middle | Middle | |
| 3 | Middle | Middle | Middle | Middle | Middle | Middle | Middle | Middle | Middle | |
Mode of Delivery
Face to Face
Prerequisites and Co-Requisites
None
Recommended Optional Programme Components
NONE
Course Contents
This course introduces major concepts of political communication in the era of digital media convergence. We assess the analytical force of these concepts and compare how they apply in the context of traditional mass media (television, radio, the press), and interactive online media, respectively.
Weekly Schedule
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Recommended or Required Reading
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Planned Learning Activities and Teaching Methods
1) Lecture
2) Question-Answer
3) Discussion
4) Self Study
Assessment Methods and Criteria
Contribution of Midterm Examination to Course Grade |
40% |
|---|---|
Contribution of Final Examination to Course Grade |
60% |
Total |
100% |
Language of Instruction
Turkish
Work Placement(s)
Not Required