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Course Unit Title Course Unit Code Type of Course Unit Level of Course Unit Year of Study Semester ECTS Credits
Accounting and Marketing OTM498 Elective Bachelor's degree 4 Fall 4

Name of Lecturer(s)

Lecturer Ümmühan MUTLU

Learning Outcomes of the Course Unit

1) Define the basic concepts aboutaccounting.
2) Define the legal regulation which limitsaccounting procedures.
3) Describe the stock procedures and stocksystems.
4) Carry out money and banking proceduresin service companies.
5) Analyze money and banking proceduresin service companies.

Program Competencies-Learning Outcomes Relation

  Program Competencies
1 2 3 4 5 6 7 8 9 10 11
Learning Outcomes
1 No relation No relation No relation No relation No relation No relation No relation Middle High No relation No relation
2 No relation No relation No relation No relation No relation No relation No relation No relation No relation Middle No relation
3 No relation No relation No relation No relation No relation No relation No relation Middle No relation No relation No relation
4 No relation No relation No relation No relation No relation No relation No relation No relation No relation Middle No relation
5 No relation No relation No relation No relation Middle No relation No relation No relation No relation No relation No relation

Mode of Delivery

Face to Face

Prerequisites and Co-Requisites

None

Recommended Optional Programme Components

Not Required

Course Contents

Basic concepts, laws and procedures, stock and stock systems, money and banking inservices, balances, amortizaton accounting, personal manegement, funds types,marketing concepts, marketing technics, production development, pricing strategies, e-business.

Recommended or Required Reading

Planned Learning Activities and Teaching Methods



Assessment Methods and Criteria

Language of Instruction

Turkish

Work Placement(s)

Not Required