Congress and Fair Management

Learning Outcomes of the Course Unit

1) Analyze the concept of meetings and meeting types
2) Comprehend the history of the congresses and fairs,Congresses Industry and Tourism in Turkey today and about the present and future of the Congress Tourism.
3) Comprehend basic meeting markets,meeting markets organizations, company meeting markets and various meeting markets.
4) Comprehend Organization meetings in the Corporate Planning, Meeting Planning Process and how to plan a meeting
5) Explain the Importance of Meeting for tourism establishments, meeting in Services Marketing Management, Meeting Planning and Management in hotels, meeting in hotels , information about the organization of Services.
6) Comprehend the concept of fair, exhibition types, Exhibition Organization Exhibition Stand Management and Tourism and analyze the relationship.