>
Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
---|---|---|---|---|---|---|
Consumer Behaviours | IYP233 | Elective | Associate degree | 2 | Fall | 3 |
Associate Prof. Dr. Hüseyin DİKME
Associate Prof. Dr. Sema YILMAZ GENÇ
Assistant Prof. Dr. Arzu AZİZAĞAOĞLU
Assistant Prof. Dr. Ali İhsan BAŞOL
Assistant Prof. Dr. Oylum EKŞİ
Assistant Prof. Dr. Okan ŞENELDİR
Assistant Prof. Dr. Oğuz YAVUZYILMAZ
Lecturer Şimal ÇELİKKOL
Lecturer Oktay ÇETİN
Lecturer Güler DİNÇEL
Lecturer Orkun KONAK
Lecturer Yılmaz PEKMEZCAN
Lecturer Vasfi Nadir TEKİN
Lecturer Veysi UZUNKAYA
Lecturer Sadettin YILMAZ
Lecturer Tuğba UZUNKAYA ŞATIR
Lecturer Dr. Zafer CESUR
1) Recognize the concepts related to consumer behavior.
2) Describe the results reflected in the consumption of consumer behavior.
3) Comprehend how to evaluate information on consumer behavior.
4) Comprehend the consumer cognitive processes .
5) Explain consumer expectations of how it occurs.
Program Competencies | ||||||||||||||||
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | ||
Learning Outcomes | ||||||||||||||||
1 | Middle | High | Middle | Low | Low | Low | Low | Low | Low | No relation | Low | No relation | Low | Low | Low | |
2 | Middle | High | Middle | Low | Low | Low | Low | Low | Low | No relation | Low | No relation | Low | Low | Low | |
3 | Middle | High | Middle | Low | Low | Low | Low | Low | Low | No relation | Low | No relation | Low | Low | Low | |
4 | Middle | High | Middle | Low | Low | Low | Low | Low | Low | No relation | Low | No relation | Low | Low | Low | |
5 | Middle | High | Middle | Low | Low | Low | Low | Low | Low | No relation | Low | No relation | Low | Low | Low |
Face to Face
None
None
About the detailed forms of consumer behavior
Contribution of Midterm Examination to Course Grade |
30% |
---|---|
Contribution of Final Examination to Course Grade |
70% |
Total |
100% |
Turkish
Not Required