Strategic Management and Business Politics
Business Administration
Faculty of Management
First Cycle (Bachelor's Degree)
| Course Unit Title | Course Unit Code | Type of Course Unit | Level of Course Unit | Year of Study | Semester | ECTS Credits |
|---|---|---|---|---|---|---|
| Strategic Management and Business Politics | ISL432 | Compulsory | Bachelor's degree | 4 | Spring | 4 |
Name of Lecturer(s)
Prof. Dr. Hülya GÜNDÜZ ÇEKMECELİOĞLU
Prof. Dr. Ayşe GÜNSEL
Learning Outcomes of the Course Unit
1) Explain the concepts related to the field of Strategic Management and use this knowledge.
2) Describe the structure of integrated strategic management.
3) Use strategic management process to analyze and develop organizational performance.
4) Explain the importance of formulating strategies for the organization's internal and external environmental analysis.
5) Analyze marketing, accounting, operations management and human resources management roles at strategy development.
Program Competencies-Learning Outcomes Relation
| Program Competencies | |||||||||||
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | ||
| Learning Outcomes | |||||||||||
| 1 | High | Middle | No relation | Low | Low | Low | High | Low | Low | High | |
| 2 | High | Middle | No relation | Low | Low | Low | High | Low | Low | High | |
| 3 | High | Middle | No relation | Low | Low | Low | High | Low | Low | High | |
| 4 | High | Middle | No relation | Low | Low | Low | High | Low | Low | No relation | |
| 5 | High | Middle | No relation | Low | Low | Low | High | Low | Low | High | |
Mode of Delivery
Face to Face
Prerequisites and Co-Requisites
None
Recommended Optional Programme Components
Not Required
Course Contents
In this course, the basic concepts of management, the basic concepts of strategic management,operation analysis,enviroment analysis,types of strategic alternatives,strategic choice analysis,strategic application,strategic control,strategy and organizational structure,strategy and culture will be examined.
Weekly Schedule
1) Management and Strategic Management2) Basic Concepts of Strategic Management
3) Strategic Decisions in Business
4) Corporate Governance and Company Management
5) Process of Strategic Management and Strategic Planning
6) Intellectual Capital and Strategic Management
7) General, International and Industrial Environment Analysis
8) Midterm examination/Assessment
9) Business Valuation: Analysis of Strengths And Weaknesses Compared To Competitors
10) Strategic Alternatives That Can Be Watched By Business or Strategic Business Units
11) Business And Strategic Business Unit Strategies And Selection Analysis
12) Strategy Selection In Organizations Which Diversified Their Investments (companies) : Strategic Benefits and Portfolio Analysis Techniques
13) Global Strategies and Strategic Business Units
14) Determination of the Functional-Level Strategies and Policies
15) Implementation of the Strategy: Strategy and Organizational Structure, Resource Allocation, Organizational Culture and Strategy, Leadership Format Evaluation of the Strategy and Control
16) Final examination
Recommended or Required Reading
Planned Learning Activities and Teaching Methods
1) Lecture
2) Question-Answer
3) Discussion
4) Group Study
5) Self Study
Assessment Methods and Criteria
Contribution of Semester Studies to Course Grade |
30% |
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Contribution of Final Examination to Course Grade |
70% |
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Total | 100% | |||||||||||
Language of Instruction
Turkish
Work Placement(s)
Not Required